The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 12, 2013
Filed:
Feb. 22, 2011
Charles L. Spurr, Wakefield, MA (US);
Jim Giza, Sutton, MA (US);
Paul English, Arlington, MA (US);
Daniel S. Hafner, Fairfield, CT (US);
Andrew Patterson, New York, NY (US);
Steve Hafner, Fairfield, CT (US);
Charles L. Spurr, Wakefield, MA (US);
Jim Giza, Sutton, MA (US);
Paul English, Arlington, MA (US);
Daniel S. Hafner, Fairfield, CT (US);
Andrew Patterson, New York, NY (US);
Steve Hafner, Fairfield, CT (US);
Kayak Software Corporation, Norwalk, CT (US);
Abstract
Suppliers of goods and/or services subject to shifts in capacity utilization design and implement marketing campaigns around utilization forecasts, targeting marketing expenditures on periods of excess capacity rather than periods without excess capacity, and in some embodiments also to alter variables such as pricing, consumer targeting, or even the intensity of the campaign itself on a dynamic basis in response to changing market conditions.