The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 08, 2013
Filed:
Aug. 01, 2008
Scott Gasch, Kirkland, WA (US);
Scott Gasch, Kirkland, WA (US);
Google Inc., Mountain View, CA (US);
Abstract
A group of key terms associated with an ad campaign are identified, each key term including a keyword or a key phrase, the ad campaign being associated with one or more negative key terms. The group is automatically classified into two or more sub-groups each having one or more key terms, at least one of the sub-groups having key terms that have a higher similarity level than the key terms in the original group. Associations between the one or more negative key terms and the two or more sub-groups are determined, and the two or more sub-groups of key terms and associated zero or more negative key terms are provided to a sponsor of the ad campaign.