The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 13, 2013

Filed:

Jun. 30, 2010
Applicants:

Anshul Kothari, Sunnyvale, CA (US);

Surojit Chatterjee, Fremont, CA (US);

Chen Chen, Sunnyvale, CA (US);

Jian Zhou, Milpitas, CA (US);

Inventors:

Anshul Kothari, Sunnyvale, CA (US);

Surojit Chatterjee, Fremont, CA (US);

Chen Chen, Sunnyvale, CA (US);

Jian Zhou, Milpitas, CA (US);

Assignee:

Google Inc., Mountain View, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01);
U.S. Cl.
CPC ...
Abstract

This specification relates to tracking phone calls related to online content items. In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of determining a probability that a call to a phone number resulted from a first interaction of a set of interactions. In general, another aspect of the subject matter described in this specification can be embodied in methods that include the actions of determining a rank score for an online content item, including for each call of a plurality of phone calls to the phone number, attributing the call to an online content interaction of a set of online content interactions; determining, using the rank score, whether to provide the online content item to a client device; and providing the online content item to the client device upon determining to do so using the rank score.


Find Patent Forward Citations

Kothari, Anshul. (2013). Call tracking for online content items (U.S. Patent No. 8510157). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/8510157

Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile

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