The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 16, 2013

Filed:

Dec. 22, 2010
Applicant:

David Grubb, Doylestown, PA (US);

Inventor:

David Grubb, Doylestown, PA (US);

Assignee:

General Instrument Corporation, Horsham, PA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04H 60/32 (2008.01); H04H 9/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

A method for maximizing revenue in a video-on-demand (VOD) system operated by a service provider is disclosed. For a plurality of VOD content items, an expected revenue value to the service provider for each content item is calculated, based on an estimated value of revenue for the content item, weighted by an estimated probability that a subscriber will select the content item for viewing. The one or more highest ranked content items of the plurality of VOD content items is selected, rank being determined such that content items having higher expected revenue values are ranked higher than content items having lower expected revenue values. Identifying information about the one or more highest ranked content items is delivered to a set-top device associated with the subscriber, for presentation to the subscriber on a menu from which the one or more highest ranked content items can be selected for viewing.


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