The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 09, 2013

Filed:

Dec. 17, 2007
Applicants:

Sugato Basu, Redwood City, CA (US);

Jiye Yu, Menlo Park, CA (US);

Jeffrey Davitz, Danville, CA (US);

Mark Drummond, Los Altos Hills, CA (US);

Inventors:

Sugato Basu, Redwood City, CA (US);

Jiye Yu, Menlo Park, CA (US);

Jeffrey Davitz, Danville, CA (US);

Mark Drummond, Los Altos Hills, CA (US);

Assignee:

SRI International, Menlo Park, CA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01);
U.S. Cl.
CPC ...
Abstract

A method and apparatus for targeting messages to users in a social network, for example by first identifying topics in the social network is provided. One embodiment of a method for discovering topics in a social network includes collecting information from the social network, the information including at least one of: interactions between users of the social network or profile information for the users, determining a global topic model including at least one topic, based on the collected information, and locally refining the global topic model in accordance with the collected information.


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