The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 04, 2013
Filed:
Jan. 23, 2009
Thomas Hakel, Santa Rosa, CA (US);
David Andrew Simpson, San Francisco, CA (US);
Paul N. Vilevac, Pleasanton, CA (US);
Thomas Hakel, Santa Rosa, CA (US);
David Andrew Simpson, San Francisco, CA (US);
Paul N. Vilevac, Pleasanton, CA (US);
Goldmail, Inc., Santa Rosa, CA (US);
Abstract
Example embodiments provide apparatuses and methods directed to a system for presenting customized advertisements and branding in conjunction with an audio-visual presentation, e.g., an online slideshow with audio enhancement, played on a player module on an access device. In example embodiments, the online slideshow includes a customized pre-roll advertisement, a customized post-roll advertisement, and/or a customized banner advertisement on the final slide of the slideshow. The system also might customize the GUI views displayed by the player module which plays the online slideshow and/or the player landing page on the CDN that hosts the player module. In example embodiments, the system might base the customization on branding (e.g., in support of 'white labeling'), seasonal themes, and/or personalization.