The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 02, 2013
Filed:
Jun. 01, 2007
Gary L. Overhultz, River Forest, IL (US);
Edward J. Franczek, Glencoe, IL (US);
Robert N. Michelson, Glencoe, IL (US);
Gary L. Overhultz, River Forest, IL (US);
Edward J. Franczek, Glencoe, IL (US);
Robert N. Michelson, Glencoe, IL (US);
Golioth Solutions, LLC, Wilmington, DE (US);
Abstract
In accordance with the teachings described herein, retail advertising systems and methods are provided for coordinating an advertising message with a product display. An advertising media device may be used for broadcasting recorded advertising messages about products in a retail environment. A product display may be used that is associated with a product on sale in the retail environment and that includes an associated wireless identification tag. A wireless identification system may be used that includes at least one antenna in the retail environment and that is configured to detect the wireless identification tag in the retail environment. An advertisement coordination system may be used that determines from the wireless identification system that the product display is located in the retail environment and in response causes the advertising media device to broadcast an advertising message related to the product display.