The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 05, 2013
Filed:
Mar. 14, 2009
Ashish Gupta, Seattle, WA (US);
Mark Masterson, Seattle, WA (US);
Brian Tschumper, Woodinville, WA (US);
Phani Vaddadi, Jr., Issaquah, WA (US);
Shankar Vaidyanathan, Sammamish, WA (US);
Ashish Gupta, Seattle, WA (US);
Mark Masterson, Seattle, WA (US);
Brian Tschumper, Woodinville, WA (US);
Phani Vaddadi, Jr., Issaquah, WA (US);
Shankar Vaidyanathan, Sammamish, WA (US);
Microsoft Corporation, Redmond, WA (US);
Abstract
A method for registering a media for configurable advertising is described herein. Advertising policies from a publisher of the media may be received at a video advertising platform. A request from the publisher to register the media for advertising may be received at a video advertising platform. The request may have media metadata. A media manifest may be generated at the video advertising platform. The media manifest may be based on the media metadata and the advertising policies. The media manifest may be configured to be received by a media player. The media player may play the media with one or more advertisements as specified by the media manifest.