The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 29, 2013

Filed:

Jun. 17, 2008
Applicants:

Catherine Wong, Provo, UT (US);

Brett Michael Error, Pleasant Grove, UT (US);

Inventors:

Catherine Wong, Provo, UT (US);

Brett Michael Error, Pleasant Grove, UT (US);

Assignee:

Adobe Systems Incorporated, San Jose, CA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 9/44 (2006.01); G06F 15/16 (2006.01);
U.S. Cl.
CPC ...
Abstract

Tools and techniques are provided to allow partners of analytics providers and others who use web-beacons to submit executable web-beacon plug ins. Analytics providers and others may also write web-beacon plug-ins. Certified plug-ins are executed in response to page loads, visitor clicks, and other visitor and programmatic actions at a website that has been tagged by the analytics provider's web-beacon, without requiring re-tagging of the website with a separate web-beacon for the partner. Web-beacons may invoke core analytics code of an analytics provider, where core analytics code may include multiple plug-ins selected by respective analytics provider partners, where each plug-in may send different analytics data from a website visitor's system to a respective analytics provider partner server. This allows the partner to obtain analytics data by piggybacking on the analytics provider, without re-tagging, and without compromising the availability and accuracy of the analytics data already being gathered.


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