The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 22, 2013
Filed:
Mar. 08, 2005
David Phillip Johnson, Cary, NC (US);
David Louis Kaminsky, Chapel Hill, NC (US);
David Phillip Johnson, Cary, NC (US);
David Louis Kaminsky, Chapel Hill, NC (US);
International Business Machines Corporation, Armonk, NY (US);
Abstract
A mechanism is provided for indexing commercials. A viewer may query a search engine for a particular product or service. The index may include descriptors that are provided within a blanking interval within the media stream or within program guide information associated with the stream. The index information may also include Internet hyperlinks. Commercials may also have associated therewith a value that is relative to a value of media content. A viewer may accumulate value by viewing advertisements. Accumulated value may then be used to acquire more content.