The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 25, 2012

Filed:

Mar. 30, 2005
Applicants:

Dean J. Blackketter, San Francisco, CA (US);

Daniel J. Zigmond, Carnation, WA (US);

Inventors:

Dean J. Blackketter, San Francisco, CA (US);

Daniel J. Zigmond, Carnation, WA (US);

Assignee:

Microsoft Corporation, Redmond, WA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04N 7/16 (2006.01); H04N 7/025 (2006.01); H04N 7/173 (2006.01); H04N 7/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

Described are methods and apparatus for enhancing an information resource, such as a Web page, simultaneously residing in memory on a number of remote receivers. A content creator, (e.g., a program producer, broadcaster, affiliate, cable company or satellite provider), embeds a trigger in a data service channel of a broadcast signal. The trigger includes a resource identifier unique to the information resource and a script capable of modifying the information resource. The script might be a script or a segment of a script written in a conventional scripting language. Each receiver that includes the targeted information resource monitors the data service channel of the broadcast video signal for script-bearing triggers directed to that resource. If a receiver receives a script-bearing trigger directed to the resident resource, the receiver executes the script contained within the trigger to alter the resource and/or the displayed video defined by the resource.


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