The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 27, 2012
Filed:
Jan. 04, 2010
Kristina Gibson, San Francisco, CA (US);
Ben Ross, San Francisco, CA (US);
Christopher W. Phillips, Berkeley, CA (US);
Tonya Rado, Tiburon, CA (US);
Manish R. Shah, Mountain View, CA (US);
Kristina Gibson, San Francisco, CA (US);
Ben Ross, San Francisco, CA (US);
Christopher W. Phillips, Berkeley, CA (US);
Tonya Rado, Tiburon, CA (US);
Manish R. Shah, Mountain View, CA (US);
Intuit Inc., Mountain View, CA (US);
Abstract
A method and system for creating customer lists and customer profiles using mobile computing systems whereby A mobile computing system based marketing device, such as a Short Message Service (SMS) message, is created by the merchant and/or product marketer through a mobile application that includes one or more 'hooks' that are presented to the mobile customers to inquire about a given mobile customer's interest level in the mobile computing system based marketing device and/or the specific offer made through the mobile computing system based marketing device. The mobile computing system based marketing device is then distributed to selected mobile customers and one or more of the selected mobile customers who receive the mobile computing system based marketing device respond, or fail to respond, to the mobile computing system based marketing device. Response data is then generated and stored in a mobile customer database and is used to create and/or update mobile customer profiles associated with the respective selected mobile customers in the mobile customer database.