The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Oct. 30, 2012

Filed:

Jun. 24, 2010
Applicants:

Andrew Cheng-min Lin, Los Angeles, CA (US);

Bradley J. Suter, Santa Monica, CA (US);

Inventors:

Andrew Cheng-min Lin, Los Angeles, CA (US);

Bradley J. Suter, Santa Monica, CA (US);

Assignee:

Hulu LLC, Los Angeles, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
Abstract

A method, apparatus and article of manufacture for providing supplemental video content for third party websites is disclosed. In one embodiment, coded instructions are transmitted from a content enhancement server to a host server, for incorporation into the webpage source code. The host server is controlled by a first entity and the content enhancement server is controlled by a second entity commercially distinct from the first entity. Keywords are obtained by executing of the coded instructions in the webpage received in the client computer from the host server to send the address of the requested webpage to the content enhancement server, which generates supplemental substantive video content information for transmission to the client.


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