The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 28, 2012
Filed:
Mar. 19, 2003
Sih-pin Subrina Chang, Old Tappan, NJ (US);
Shu-chen Jeane S. Chen, Chappaqua, NY (US);
Keeranoor G. Kumar, Randolph, NJ (US);
James S. Lipscomb, Yorktown Heights, NY (US);
Jai Menon, Croton-on-Hudson, NY (US);
Sreedhar Rochan, Mt. Kisco, NY (US);
Arun Ramchandra, Danbury, CT (US);
Liang-jie Zhang, White Plains, NY (US);
Sih-Pin Subrina Chang, Old Tappan, NJ (US);
Shu-Chen Jeane S. Chen, Chappaqua, NY (US);
Keeranoor G. Kumar, Randolph, NJ (US);
James S. Lipscomb, Yorktown Heights, NY (US);
Jai Menon, Croton-on-Hudson, NY (US);
Sreedhar Rochan, Mt. Kisco, NY (US);
Arun Ramchandra, Danbury, CT (US);
Liang-Jie Zhang, White Plains, NY (US);
International Business Machines Corporation, Armonk, NY (US);
Abstract
A multi-media information system enables tracking of user interactions to media presentations. A content creation phase enables a creator to specify presentation events or user interactions that can be tracked. A token(s) is introduced into the content by the creator to represent each piece of information to be tracked. A deployment delivery phase delivers the presentation to a web page for a user experience phase and interaction. Trackable information is communicated by the user to the tracking server at different instances of time. Each pre-authored trackable information can be flagged to be 'real-time' or otherwise at the granularity of the token or at the granularity of each trackable context. When trackable information is not 'real-time', the information is put into one of several information clusters of different priority. When each cluster achieves a critical mass, the cluster moves to a ready state for transmission to the tracking server.