The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 21, 2012
Filed:
Apr. 03, 2008
Karim Farouki, Seattle, WA (US);
Blaise Aguera Y Arcas, Seattle, WA (US);
Brett D. Brewer, Sammamish, WA (US);
Steven Drucker, Bellevue, WA (US);
Gary W. Flake, Bellevue, WA (US);
Tomasz Kasperkiewicz, Redmond, WA (US);
Stephen L. Lawler, Redmond, WA (US);
Donald James Lindsay, Mountain View, CA (US);
Adam Sheppard, Seattle, WA (US);
Richard Stephen Szeliski, Bellevue, WA (US);
Jeffrey Jon Weir, Seattle, WA (US);
Karim Farouki, Seattle, WA (US);
Blaise Aguera y Arcas, Seattle, WA (US);
Brett D. Brewer, Sammamish, WA (US);
Steven Drucker, Bellevue, WA (US);
Gary W. Flake, Bellevue, WA (US);
Tomasz Kasperkiewicz, Redmond, WA (US);
Stephen L. Lawler, Redmond, WA (US);
Donald James Lindsay, Mountain View, CA (US);
Adam Sheppard, Seattle, WA (US);
Richard Stephen Szeliski, Bellevue, WA (US);
Jeffrey Jon Weir, Seattle, WA (US);
Microsoft Corporation, Redmond, WA (US);
Abstract
The claimed subject matter provides a system and/or a method that facilitates displaying relevant advertisements to a user. A display engine can browse a portion of image data during a browsing session. An evaluator can identify a context related to two or more concurrent and on-going browsing sessions. An ad selector can locate an ad from a data store based on the identified context and seamlessly incorporate and display the ad into at least one of the browsing sessions.