The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 14, 2012
Filed:
Jan. 19, 2010
Christopher Hahn, Bellevue, WA (US);
Kabir Shahani, Seattle, WA (US);
Derek Slager, Issaquah, WA (US);
Christopher Hahn, Bellevue, WA (US);
Kabir Shahani, Seattle, WA (US);
Derek Slager, Issaquah, WA (US);
Appature Inc., Seattle, WA (US);
Abstract
Provided herein are systems and methods for providing access to marketing data via a reduced-complexity marketer GUI for dynamically defining market segments for use in marketing campaigns. The systems and methods provide a searchable list of person-related and entity-related pluralities of market segmentation criteria, obtain a market segmentation definition comprising a search key corresponding to selected market segmentation criteria, and perform a series of steps to obtain a first market-segment snapshot.