System and method for distributed and real-time collection of customer satisfaction feedback

Abstract

There is provided a device and a method for collecting information from a customer concerning a point of interest. The device comprises a memory including a unique location identifier associated with a point of interest and a processor, the processor configured to store in the memory a received unique customer identifier and received information concerning the point of interest from a customer. The device can transmit this stored data to a center via a network, where the center can aggregate the data. There is also provided a system for distributed collection of information from customers concerning points of interest, utilizing a plurality of devices and a center for aggregating data. The center can apply data analysis and mining to the aggregate data, allowing rapid and real-time reaction to feedback from customers, efficient turnaround for resolving customer service issues, and enabling efficient research of customer preferences and trends.