The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 19, 2012

Filed:

Dec. 10, 2007
Applicants:

Dhanurjay A. S. Patil, Belmont, CA (US);

Timothy M. Murphy, San Mateo, CA (US);

Hugo Olliphant, San Francisco, CA (US);

Brian Andrew Phillips, San Francisco, CA (US);

George Lee, Mountain View, CA (US);

Daniel L Pritchett, San Jose, CA (US);

Inventors:

Dhanurjay A. S. Patil, Belmont, CA (US);

Timothy M. Murphy, San Mateo, CA (US);

Hugo Olliphant, San Francisco, CA (US);

Brian Andrew Phillips, San Francisco, CA (US);

George Lee, Mountain View, CA (US);

Daniel L Pritchett, San Jose, CA (US);

Assignee:

eBay Inc., San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

In one embodiment, a system and method is illustrated as including generating a model using at least one of a global conduct score and attribute data. A range of numeric values may be retrieved, based upon which, a better term is granted in a transaction than would otherwise be granted in the transaction. A comparison may be made between the model and the range of numeric values. Further, a better term may be granted in the transaction where the model falls within the range of numeric values. The global conduct score is computed using an approach including at least one of a feed score approach, and a composite score approach. The attribute data includes page view data, click through data, account usage data, and good purchased data. The model includes a global conduct score model, a weighting model, an AI based model, and an associated network based model.


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