The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 12, 2012

Filed:

Apr. 21, 1999
Applicants:

Thomas J. Reddin, Atlanta, GA (US);

Glenda M. Behrle, St. Louis, MO (US);

Robert J. Gfeller, Roswell, GA (US);

Laurel M. Kimbrough, Atlanta, GA (US);

Rodney D. Tabert, Roswell, GA (US);

Thomas C. Mcthenia, Jr., Norcross, GA (US);

Daniel J. Warren, Atlanta, GA (US);

Inventors:

Thomas J. Reddin, Atlanta, GA (US);

Glenda M. Behrle, St. Louis, MO (US);

Robert J. Gfeller, Roswell, GA (US);

Laurel M. Kimbrough, Atlanta, GA (US);

Rodney D. Tabert, Roswell, GA (US);

Thomas C. McThenia, Jr., Norcross, GA (US);

Daniel J. Warren, Atlanta, GA (US);

Assignee:

The Coca-Cola Company, Atlanta, GA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01);
U.S. Cl.
CPC ...
Abstract

A method for promoting the selection of an item to a predetermined type of consumer. The method includes the steps of determining representative activities of the predetermined type of consumer, determining representative uses of the item by the consumer during the representative activities, and creating demand for the item by the consumer based upon one or more of the representative uses of the item by the consumer during the representative activities.


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