The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 05, 2012

Filed:

Feb. 05, 2008
Applicants:

Arvind Gupta, San Carlos, CA (US);

Ashutosh Tiwari, Studio City, CA (US);

Gopalakrishnan Venkatraman, Campbell, CA (US);

Dominic Cheung, South Pasadena, CA (US);

Stacy R. Bennett, Pasadena, CA (US);

Douglas B. Koen, Austin, TX (US);

Inventors:

Arvind Gupta, San Carlos, CA (US);

Ashutosh Tiwari, Studio City, CA (US);

Gopalakrishnan Venkatraman, Campbell, CA (US);

Dominic Cheung, South Pasadena, CA (US);

Stacy R. Bennett, Pasadena, CA (US);

Douglas B. Koen, Austin, TX (US);

Assignee:

Yahoo! Inc., Sunnyvale, CA (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06F 9/44 (2006.01);
U.S. Cl.
CPC ...
Abstract

Disclosed is a method for facilitating quick mobile website creation by mobile advertisers, including providing access to an advertiser of a mobile marketing application that interfaces with an ad server, wherein the advertiser is authenticated for access to the ad server; enabling the advertiser to input to an interface of the application a plurality of content items selected from the group consisting of a descriptive text, an image, a phone number, and a hyperlink; presenting the advertiser with a go live option; automatically creating the mobile website to include the submitted content items when the go live option is selected, wherein the application facilitates rapid creation by the advertiser of a mobile website having a plurality of web pages, and the mobile website is optimized for mobile delivery; subjecting the created mobile website to a plurality of error checks; and publishing the mobile website to a network through a mobile service provider system.


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