The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 24, 2012
Filed:
Mar. 25, 2008
Applicant:
Russell S. Mcguire, Overland Park, KS (US);
Inventor:
Russell S. McGuire, Overland Park, KS (US);
Assignee:
Sprint Communications Company L.P., Overland Park, KS (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 15/16 (2006.01);
U.S. Cl.
CPC ...
Abstract
A method and medium are provided for augmenting content to be communicated to a user. The method can include receiving original content from a server; determining the extent to which augmentative content should be provided; determining contextually relevant augmentative content to be provided based, at least in part, on click-stream data associated with the user and other attributes associated with the user; augmenting the original content with the augmentative content; and communicating the augmented content to the user.