The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 8151203 B1

PDF
Full Text
Expired
Date of Patent:
Apr. 03, 2012

Filed:

Sep. 04, 2007
Applicants:

Bernhard M. Runge, Mannheim, DE;

Adam Korman, Mannheim, CA (US);

Robert S. Lee, Hudson, OH (US);

Inventors:

Bernhard M. Runge, Mannheim, DE;

Adam Korman, Mannheim, CA (US);

Robert S. Lee, Hudson, OH (US);

Assignee:

SAP AG, Walldorf, DE;

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06K 3/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

A target audience for a marketing campaign is selected using a graphical user interface. A first graphical representation of a customer data attribute is dragged from a first window and dropped in a second window. A second graphical representation of a customer data attribute is dragged near the graphical representation of an initial profile that is created in the second window in response to the dropping of the first graphical representation. The second graphical representation is dropped in an action area presented when the second graphical representation is dragged near the graphical representation of the initial profile.


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