The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 25, 2011
Filed:
Jul. 30, 2007
Applicants:
Yunhong Zhou, Cupertino, CA (US);
Deeparnab Chakrabarty, Atlanta, GA (US);
Rajan Lukose, Oakland, CA (US);
Inventors:
Yunhong Zhou, Cupertino, CA (US);
Deeparnab Chakrabarty, Atlanta, GA (US);
Rajan Lukose, Oakland, CA (US);
Assignee:
Hewlett-Packard Development Company, L.P., Houston, TX (US);
Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 40/00 (2006.01);
U.S. Cl.
CPC ...
Abstract
The invention is directed to systems, methods, and an apparatus for bidding in online auctions. Bids for advertising include an amount that is a function of an expected value-per-click and a fraction of a budget already spent for advertising slots.