The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 23, 2011
Filed:
Nov. 07, 2001
Ignacio Sanz-pastor, San Francisco, CA (US);
David L Morgan, Iii, Redwood City, CA (US);
Christopher E Blumenthal, Scotts Valley, CA (US);
Ignacio Sanz-Pastor, San Francisco, CA (US);
David L Morgan, III, Redwood City, CA (US);
Christopher E Blumenthal, Scotts Valley, CA (US);
Aechelon Technology, Inc., San Francisco, CA (US);
Abstract
Programming is provided to a user. The programming includes content that the user wishes to play, and may also contain advertising. More specifically, the user controls various aspects of the advertising and earns value in return for agreeing to or allowing certain advertising actions. For example, in one embodiment, the programming contains blocks of advertising that separate blocks of streaming content, similar to current television advertising. The user pays a subscription fee for the streaming content. The user also has the power to determine which advertisements (or blocks of advertisements) that the user wishes to view. For example, the user may have a remote control with a 'skip advertisement' button. Each advertisement has a value associated with it, and by viewing that advertisement, the user earns credits against the user's subscription fee.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile