The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 8000999 B1

PDF
Full Text
Expired
Date of Patent:
Aug. 16, 2011

Filed:

Oct. 28, 2003
Applicants:

Lawrence Morrisroe, Cupertino, CA (US);

Joseph Gruender, San Jose, CA (US);

Edward Bell, Redwood City, CA (US);

Inventors:

Lawrence Morrisroe, Cupertino, CA (US);

Joseph Gruender, San Jose, CA (US);

Edward Bell, Redwood City, CA (US);

Assignee:

Yahoo! Inc., Sunnyvale, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2006.01); G06F 15/173 (2006.01); G06F 17/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

A method and system for providing an ad is disclosed. The method of one embodiment comprises combining an ad input file with a conduit file to create an integrated ad file, wherein the ad input file identifies at least the content of the ad and the conduit file identifies at least the tracking data for the ad. The integrated ad file may then be served. According to a further embodiment, the method further includes effectuating a modification to the ad content by updating the ad input file, recombining the modified ad input file with the conduit file to create a modified integrate ad file and serving the modified integrated ad file.


Find Patent Forward Citations

Morrisroe, Lawrence. (2011). Method and system for creating, serving and tracking advertisements (U.S. Patent No. 8000999). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/8000999

Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile

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