The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 7983961 B1

PDF
Full Text
Expired
Date of Patent:
Jul. 19, 2011

Filed:

Oct. 26, 2006
Applicants:

Alvin Chang, Oakland, CA (US);

Rocky Kahn, Oakland, CA (US);

Inventors:

Alvin Chang, Oakland, CA (US);

Rocky Kahn, Oakland, CA (US);

Assignee:

Other;

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

Techniques are described for collecting user descriptive data as a user employs a client device, such as a personal computer, laptop, PDA, or the like. The data is evaluated and a profile code is assigned based upon the evaluation. This profile code is selected from a domain of profile codes established so that useful markets for targeted advertising are identified by the profile codes, but the profile codes are not so specific that the user's privacy is unduly threatened.


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Chang, Alvin. (2011). Methods and apparatus for marketing profiling while preserving user privacy (U.S. Patent No. 7983961). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/7983961

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