The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 26, 2011
Filed:
May. 04, 2007
Sig Badt, Jr., Richardson, TX (US);
Chao Kan, Frisco, TX (US);
Sig Badt, Jr., Richardson, TX (US);
Chao Kan, Frisco, TX (US);
Alcatel Lucent, Paris, FR;
Abstract
Dynamic delivery of different commercials to different viewers is achieved using a network node within an IPTV packet-switched network that is coupled to receive both a multicast television program and commercial programs. The network node is able to identify one or more subscribers to the multicast television program and to identify targeted commercial programs for each of the subscribers. The network node further includes a commercial inserter for inserting the respective targeted commercial program for each of the subscribers into the multicast television program to produce respective customized programs and to transmit the customized programs towards the respective subscribers.