The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 19, 2011

Filed:

Mar. 27, 2008
Applicants:

Duane R Sharman, Calgary, CA;

Ian Cheung, North York, CA;

David Cooper, Calgary, CA;

Inventors:

Duane R Sharman, Calgary, CA;

Ian Cheung, North York, CA;

David Cooper, Calgary, CA;

Assignee:

Wmode Incorporated, Alberta, CA;

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 40/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

Methods and apparatus are disclosed for combining advertising messages with short message service (SMS) messages in a wireless communications system. A signaling message processing and routing node transmits and receives short message service (SMS) data packets via a communications network. The routing node includes an SMS message processing module that determines whether an SMS message should be modified to include advertisements. SMS messages, whether modified or left unmodified, are forwarded to a destination mobile communications device. The SMS message processing module applies rules to match selected advertisements with the SMS message. The determination of whether to modify the SMS message to include a selected advertisement is based on a variety of considerations including: the content and format of the SMS message; the content and format of the advertisements; the communications and display characteristics of the destination mobile communications device; and the limitations of the channel used to communicate the message to the destination mobile communications device.


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