The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 29, 2011

Filed:

Mar. 05, 2003
Applicants:

Paul Cereghini, Escondido, CA (US);

Kavitha Devarakonda, Edison, NJ (US);

Giai DO, San Diego, CA (US);

Eric Dunsker, Atlanta, GA (US);

Ahsan U. Haque, Piscataway, NJ (US);

Karen Papierniak, Fenton, MI (US);

Sreedhar Srikant, Marietta, GA (US);

Ellen Boerger, Gainesville, GA (US);

Inventors:

Paul Cereghini, Escondido, CA (US);

Kavitha Devarakonda, Edison, NJ (US);

Giai Do, San Diego, CA (US);

Eric Dunsker, Atlanta, GA (US);

Ahsan U. Haque, Piscataway, NJ (US);

Karen Papierniak, Fenton, MI (US);

Sreedhar Srikant, Marietta, GA (US);

Ellen Boerger, Gainesville, GA (US);

Assignee:

Teradata US, Inc., Dayton, OH (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
Abstract

A method of graphically displaying the path of a customer traversing a web site and related business data is described. The method includes receiving a user request for a visualization. The user request may include data filters and exclusions. Responsive to the user request, traffic data is selected for analysis. The selected traffic data is analyzed and displayed to the user. The display may be in the form of a visualization including a graph and related business data. The graph may be of an overview, referral, path, page-to-page path, and animation type. A system for visualizing traffic patterns and the path of a customer at a site is described in conjunction with the above method. The system includes a logical data model, a dimensional data model, a report specification, a graphical interface, metadata database and an analysis report. The graphical interface is used for viewing visualization information.


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