The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 22, 2011
Filed:
Nov. 30, 2007
Joseph J. O'sullivan, Oakland, CA (US);
Marc E. Davis, San Francisco, CA (US);
Rodrigo Lopez, Mountain View, CA (US);
Cole J. Poelker, San Francisco, CA (US);
Joseph J. O'Sullivan, Oakland, CA (US);
Marc E. Davis, San Francisco, CA (US);
Rodrigo Lopez, Mountain View, CA (US);
Cole J. Poelker, San Francisco, CA (US);
Yahoo! Inc., Sunnyvale, CA (US);
Abstract
Embodiments are directed towards managing an adaptive media object to dynamically represent a persona reflecting a group's (or individual's) online and/or offline activities and behaviors. The group selects the adaptive media object to represent their persona digitally. The group may indicate which activities, actions, and/or behaviors are to be used to adapt the persona, and may further specify at least one mapping of a selected activity, action, and/or behavior to a change in the configuration of the adaptive media object. In one embodiment, the various activities, actions, and/or behaviors may be input to a machine learning algorithm that dynamically determines the changes to the adaptive media object. The adaptive media object may serve as a single point of contact for the group or individual for communications. The adaptive media object configuration may also change based upon the client device used to access the adaptive media object.