The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 25, 2011
Filed:
Aug. 21, 2006
Ebbe Altberg, Mill Valley, CA (US);
Marc Barach, Oakland, CA (US);
Scott Faber, San Francisco, CA (US);
Michael Fordyce, San Francisco, CA (US);
Chris Hickson, East Palo Alto, CA (US);
Ron Hirson, San Francisco, CA (US);
John Somorjai, San Mateo, CA (US);
Sean Van Der Linden, San Francisco, CA (US);
Ebbe Altberg, Mill Valley, CA (US);
Marc Barach, Oakland, CA (US);
Scott Faber, San Francisco, CA (US);
Michael Fordyce, San Francisco, CA (US);
Chris Hickson, East Palo Alto, CA (US);
Ron Hirson, San Francisco, CA (US);
John Somorjai, San Mateo, CA (US);
Sean Van Der Linden, San Francisco, CA (US);
UTBK, Inc., Dover, DE (US);
Abstract
In one embodiment, the invention provides a method. The method includes assigning a unique telephone number to an advertiser; providing an advertisement on a media channel on behalf of the advertiser, the advertisement including one of the unique telephone number and a reference to the unique telephone number; monitoring telephone calls to the unique telephone number; and billing the advertiser for telephone calls to the unique telephone number in accordance with a predefined model.