The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 21, 2010
Filed:
Nov. 30, 2006
Applicant:
John Nicholas Gross, San Francisco, CA (US);
Inventor:
John Nicholas Gross, San Francisco, CA (US);
Assignee:
John Nicholas and Kristin Gross, Berkeley, CA (US);
Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 7/00 (2006.01); G06F 17/30 (2006.01); G06F 15/16 (2006.01);
U.S. Cl.
CPC ...
Abstract
A system and method is disclosed for presenting relevant advertising to user search queries. The RSS content is processed as part of a search query. The results of the query are further selectively processed to identify concepts/topics therein. The resulting web page topics/concepts can then be mapped to advertisements (or keywords) based on correlating topics/concepts which are in common. Thus the ads can be selected by reference to an underlying content presented in RSS feeds.