The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 09, 2010
Filed:
Dec. 05, 2005
William D. Ramsey, Redmond, WA (US);
Sanjeev Katariya, Bellevue, WA (US);
William D. Ramsey, Redmond, WA (US);
Sanjeev Katariya, Bellevue, WA (US);
Microsoft Corporation, Redmond, WA (US);
Abstract
A task-based advertisement system and method are provided. The system employs high-order concepts (e.g., booking a flight, checking stock quotes etc.) embodied in 'task(s)' which can then be bid upon by advertisers. The task(s) employed by the system are based upon a semantic solution to a natural-language query. The system includes a search engine that is capable of serving content in response to user query(ies). The system further includes a task server that can include hardware and/or software to retrieve task(s) in response to user query(ies). The task(s) retrieved by the task server can be presented to advertiser(s) who can bid on the task(s).