The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 31, 2010
Filed:
Jul. 12, 2007
Yanhong LI, Beijing, CN;
Hongbo Zhu, Beijing, CN;
Jianguo Liu, Beijing, CN;
Dan Guo, Beijing, CN;
Limin Zhou, Beijing, CN;
Zhan Wang, Beijing, CN;
Zizheng Liu, Beijing, CN;
Jie Yuan, Beijing, CN;
Chuang Wang, Beijing, CN;
Wenkai Yang, Wuhan, CN;
Yanhong Li, Beijing, CN;
Hongbo Zhu, Beijing, CN;
Jianguo Liu, Beijing, CN;
Dan Guo, Beijing, CN;
Limin Zhou, Beijing, CN;
Zhan Wang, Beijing, CN;
ZiZheng Liu, Beijing, CN;
Jie Yuan, Beijing, CN;
Chuang Wang, Beijing, CN;
Wenkai Yang, Wuhan, CN;
Baidu.com, Inc., Beijing, CN;
Abstract
Method and system for retrieving advertisement information. Information characterizing a user's past search behavior is utilized in creating index data that associate individual users to advertisements. When a search request from a user is received, the index data are utilized to identify one or more advertisements with respect to the received user's search request. Such identified advertisements match the user's past search behavior.