The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 17, 2010

Filed:

Oct. 19, 2007
Applicants:

Jeremy C. York, Seattle, WA (US);

Robert Cottrell, Seattle, WA (US);

Brent Smith, Seattle, WA (US);

Inventors:

Jeremy C. York, Seattle, WA (US);

Robert Cottrell, Seattle, WA (US);

Brent Smith, Seattle, WA (US);

Assignee:

A9.com, Inc., Palo Alto, CA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 7/00 (2006.01); G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
Abstract

A computer-implemented system and method are disclosed that are capable of refining the order and/or content of a list of items. In one embodiment, user activity associated with each item displayed to users in a given context is monitored, and is used together with item exposure data to generate context-specific item weights. The weights for the same item in different contexts may be different. The selection of items included in a list presented to users, and/or the order in which the items in the list are displayed, may be adjusted over time based upon the relative weights associated with the items.


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