The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 30, 2010
Filed:
Jun. 07, 2004
Applicant:
John N. Gross, San Francisco, CA (US);
Inventor:
John N. Gross, San Francisco, CA (US);
Assignee:
Hayley Logistics LLC, Las Vegas, NV (US);
Primary Examiner:
Int. Cl.
CPC ...
G06Q 99/00 (2006.01);
U.S. Cl.
CPC ...
Abstract
A system and method for influencing a recommender system and advertising uses a controlled, programmed policy. The recommender system uses the policy to adjust recommendations made to users for particular items, so that a policy holder receives some measure of preference in recommendations. The preference may be implemented in the form of a filter, or a presentation of items. The policy can be applied selectively, and be based on pay for placement type consideration, demographics, time, and other related parameters. Advertising for the users can be similarly adjusted in coordination with the policy.