The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 03, 2009
Filed:
Apr. 15, 2002
Greg Smith, Westminister, CO (US);
Daryl B. Olander, Longmont, CO (US);
Tom Stamm, Louisville, CO (US);
Robert Bergman, Denver, CO (US);
Thomas A. Cook, Boulder, CO (US);
Greg Smith, Westminister, CO (US);
Daryl B. Olander, Longmont, CO (US);
Tom Stamm, Louisville, CO (US);
Robert Bergman, Denver, CO (US);
Thomas A. Cook, Boulder, CO (US);
BEA Systems, Inc., San Jose, CA (US);
Abstract
A personalization system that uses rules to adjudicate and characterize a customer, or a customer's actions, and then to personalize a business function, such as a displayed page, based on the outcome of those rules. In one embodiment the invention provides a system for web-based personalization, that allows for personalizing the content or business functioning of a web-based application to reflect the characteristics of a particular user. The system comprises a user profiler, for determining a snapshot of a particular user of a web-based application, a rules editor for inputting a set of rules governing the business functioning of said web-based application, and a rules engine. The system then uses the set of rules to make decisions about the particular user and the business functioning of said web-based application, and to determine the content or business functioning of said web-based application as it applies to that user.