The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 07, 2007
Filed:
Nov. 22, 2000
Applicants:
Steve Beck, Bothell, WA (US);
Scott Eric Lipsky, Seattle, WA (US);
Vladimir Victorovich Schipunov, Seattle, WA (US);
Inventors:
Steve Beck, Bothell, WA (US);
Scott Eric Lipsky, Seattle, WA (US);
Vladimir Victorovich Schipunov, Seattle, WA (US);
Assignee:
aQuantive, Inc., Seattle, WA (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2006.01);
U.S. Cl.
CPC ...
Abstract
A facility for providing targeted advertising messages is described. The facility receives advertising requests each identifying a user. For each received advertising request, the facility applies a sequence of conditions to information relating to the identified user. The facility replies to each advertising request with an advertising message associated with the first condition in the applied sequence that is satisfied.