The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 18, 2005
Filed:
Aug. 30, 1999
James B. Poage, Euless, TX (US);
Christian Walentine, Grapevine, TX (US);
David Alan Hobt, Flower Mound, TX (US);
Victor Alan Nilson, Southlake, TX (US);
James B. Poage, Euless, TX (US);
Christian Walentine, Grapevine, TX (US);
David Alan Hobt, Flower Mound, TX (US);
Victor Alan Nilson, Southlake, TX (US);
Sabre Inc., Southlake, TX (US);
Abstract
An apparatus and method for creating or presenting marketing initiatives in a sales manager system. A user inputs offer parameters for a new initiative. The offer parameters includes an initiative time period and an initiative description. After the parameters have been entered, customer selection criteria is associated with those parameters. The effectiveness of the new initiative is determined using stored statistics associated with past initiatives, after which, the new initiative is complete and is stored in a database.