The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 09, 2005

Filed:

Jul. 07, 1999
Applicants:

Stacy Haitsuka, Oak Park, CA (US);

Ronald Burr, Agoura Hills, CA (US);

Harold Mackenzie, Los Angeles, CA (US);

Marwan Zebian, Agoura, CA (US);

Terry Warren, Santa Ana, CA (US);

Shane Blaser, Moorpark, CA (US);

Inventors:

Stacy Haitsuka, Oak Park, CA (US);

Ronald Burr, Agoura Hills, CA (US);

Harold MacKenzie, Los Angeles, CA (US);

Marwan Zebian, Agoura, CA (US);

Terry Warren, Santa Ana, CA (US);

Shane Blaser, Moorpark, CA (US);

Assignee:

NetZero, Inc., Woodland Hills, CA (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G09G005/00 ;
U.S. Cl.
CPC ...
Abstract

In accordance with the present invention, there is provided a client application for enabling access to an online service and displaying advertisements while the user is accessing the online service. The client application receives play lists from the online service provider. The play lists include information about advertisements to be played and the order of play. The client application also receives match lists from the online service provider. The match lists include information about advertisements to be played when the user performs certain actions. The client application provides the user with the ability to cycle back through previously displayed advertisements, and to cycle forward. The client application displays advertisements continuously while the user is connected to and/or using the online service, and also displays advertisements during the delay between when the client application is activated and when the user can actually use the online service. In conjunction with the client application displaying advertisements, the client application also records which advertisements were played. The client application displays a number of icons for functions available to the user, and the client application records when the user selects these functions. The client application also records certain pre-connection events, such as dial-up errors.


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