The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 07, 2004
Filed:
Apr. 14, 2003
Kelly A. Liberty, Omaha, NE (US);
Dan Oswald, Papillion, NE (US);
Gerald F. Gross, Omaha, NE (US);
Michelle Marie Ellwanger, Omaha, NE (US);
Clinton W. Johnson, Ft. Calhoun, NE (US);
First Data Corporation, Englewood, CO (US);
Abstract
Systems and methods for selecting inserts. In some cases, the inserts can be advertisements or offers, and the inserts are included with an offer item that can be, for example, a scheduled bill or other planned mailing. In particular cases, the systems can include a multi-bay insert holder, an offer item, and an associated offer item holder. A microprocessor associated with a computer readable medium is included with instructions executable by the microprocessor to: receive an external tickler, receive a decision rule, receive a decision information, apply the decision rule to the decision information, and send a control signal to the multi-bay insert holder. The control signal indicates an insert associated with the multi-bay insert holder to be placed in the offer item. Various methods are also disclosed for associating inserts with offer items.