The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Feb. 10, 2004

Filed:

Dec. 23, 1999
Applicant:
Inventor:

Patrick Tufts, Berkeley, CA (US);

Assignee:

Alexa Internet, San Francisco, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 1/5173 ; G06F 1/516 ;
U.S. Cl.
CPC ...
G06F 1/5173 ; G06F 1/516 ;
Abstract

Related links for web sites or web pages are determined from the web usage trails of a population of users. Each usage trail is preferably in the general form of a sequence of URLs accessed by a user during a browsing session. The usage trails are preferably collected using a special client application that operates in conjunction with a web browser and reports the navigation activities of users. In a preferred embodiment, the relatedness of two web sites or pages A and B is determined using a minimum sensitivity calculation that takes into consideration the number of transitions that occurred between A and B relative to the total number of transitions that involved A and/or B. More specifically, the minimum sensitivity between A and B for a set of usage trail data is preferably determined by dividing the number of transitions between A and B by the greater of (i) the total number of transitions between A and all web sites and (ii) the total number of transitions between B and all web sites. The method may be used independently, or may be used in combination with other methods for identifying related links.


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