The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 15, 2002

Filed:

May. 13, 1999
Applicant:
Inventor:

Hugh V. Cottingham, Caldwell, NJ (US);

Assignee:

Other;

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 1/760 ;
U.S. Cl.
CPC ...
G06F 1/760 ;
Abstract

The present invention advantageously provides to Internet Service Providers (ISP) precise control over who receives an advertisement. Thus, in accordance with the present invention, an ISP provider may now offer advertisers precision advertising. An ISP provider has access to precise demographic data on each of the ISP's customers. The ISP provider also has access to data on the periods of usage, including the type of customers accessing the Internet during such periods of usage. With this information, which is available only to the ISP provider, a profile may be compiled by the ISP provider that provides precise information on the ISP customers (e.g., demographic data) and the periods of heaviest Internet access by the various different ISP customer groups (e.g., 20-35 year old males, retired persons, children, etc.).


Find Patent Forward Citations

Cottingham, Hugh. (2002). Internet service provider advertising system (U.S. Patent No. 6339761). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/6339761

Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile

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