The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 17, 1987

Filed:

Mar. 25, 1986
Applicant:
Inventors:

John E Mercer, New York, NY (US);

R Christopher Kidd, New York, NY (US);

Milton Merl, Belleville, NJ (US);

Assignee:

Marlboro Marketing, Inc., New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
A47F / ;
U.S. Cl.
CPC ...
211188 ; 108111 ; 211153 ; 211186 ;
Abstract

A variable sized free standing promotional display for promotional advertising. In place of the normal cardboard display shelf of one size, the invention contemplates using end members of plastic having vertical pedestals above and below the end members. The end members include one-way locking tabs on both the side, upper and lower walls to receive an appropriately slotted and cut beam member, which may be made of corrugated cardboard from the packing materials. The side edges of the beam are received and locked by the one-way locking tabs and is centered and held rigidly by central vertical channels. The transverse length of the shelves may be varied, in accordance with the length of the beam member utilized. Vertical cardboard columns may be anchored on the pedestal members to provide a vertical promotional display of more than one shelf.


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