Wristwatch display case having detachable flexible watch-supporting cuff

Abstract

A wristwatch display case for displaying a wristwatch having a flexible expandable band comprises a base and a removable transparent cover which are locked together when the case is mounted on a merchandising display rack and which are separable to permit removal of the watch when the case is removed from the merchandising display rack. The base comprises a sloped rear wall having an elongated slot for receiving the watch band. The side edges of the slot are provided with notches near the ends thereof. A flat flexible watch-supporting cuff formable into a loop and insertable within the watch band is employed to releasably support the watch on the rear wall of the base. Portions of the cuff are wider than the slot, but each portion is narrower than the combined width of the slot and a pair of opposed notches at one end of the slot. Each cuff portion has slits in its opposite side edges for releasable engagement with the side edges of the slot to thereby support the watch on the base. In use, the watch band and cuff are squeezed to align the cuff portions with the notches and the band is inserted into the slot. Thereafter, the squeezing pressure is released and the slits in the cuff engage the side edges of the slot, thereby supporting the watch on the base. The cuff initially takes the form of a flat strip of flexible material such as plastic or the like which can be rolled to fit within watch bands of various sizes and is provided with friction locking means to maintain it in a loop of a desired diameter.