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The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 12762588 B1

PDFFull Text
Date of Patent:
Oct. 13, 2026

Filed:

Apr. 02, 2024

Content for targeted transmission

Applicant:

Nbcuniversal Media, Llc, New York, NY (US);

Inventors:

Reetabrata Mookherjee, Costa Mesa, CA (US);

Leonard Anghelescu, Long Beach, CA (US);

Kailai Zhou, Los Angeles, CA (US);

Indraneel Sheorey, Sherman Oaks, CA (US);

Mike Murano, Los Angeles, CA (US);

Liang Xu, Aliso Viejo, CA (US);

Jonathan Sudhakar, Irvine, CA (US);

Robert Leff, Westlake Village, CA (US);

Paul Yanover, Los Angeles, CA (US);

Assignee:

NBCUNIVERSAL MEDIA, LLC, New York, NY (US);

Attorney:

Fletcher Yoder, P.C.

Primary Examiner:

Dipen M Patel

Int. Cl.
CPC ...
G06Q 30/0251 (2023.01); G06F 15/76 (2006.01); G06F 16/951 (2019.01); G06N 20/00 (2019.01);
U.S. Cl.
CPC ...
G06Q 30/0254 (2013.01); G06F 15/76 (2013.01); G06F 16/951 (2019.01); G06N 20/00 (2019.01); G06Q 30/0256 (2013.01);
Abstract

Machine readable instructions for providing targeted advertisements for a piece of digital content receive a set of user metadata for a group of users. The machine readable instructions select at least one user from the group of users. In addition, the machine readable instructions select a term from a category of terms related to the piece of digital content. Moreover, the machine readable instructions determine a first value corresponding to the at least one user. Also, the machine readable instructions determine a second for the group of users. In addition, the machine readable instructions determine a user score based at least in part on the first value and the second value. When the user score is within a particular range, the machine readable instructions provide an advertisement for the piece of digital content to an electronic device associated with the at least one user.

Find Patent Forward Citations

Mookherjee, Reetabrata. (2026). Content for targeted transmission (U.S. Patent No. 12762588). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/12762588

Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile

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