The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 25, 2026
Filed:
Apr. 29, 2024
Invidi Technologies Corporation, Princeton, NJ (US);
Nick Chuah, Singapore, SG;
Niranjana Krishnaswamy, Princeton, NJ (US);
Alden Lloyd Peterson, II, Princeton, NJ (US);
INVIDI Technologies Corporation, Princeton, NJ (US);
Abstract
A system and associated functionality are described for enabling replacement of in-content advertising (ICA) content in programming segments without creating and distributing full program versions. One or more ICA opportunities () are provided in a programming stream (). To enable replacement of less than the whole program, a replaceable program segment () is defined that encompasses the one or more ICA opportunities (). Multiple versions () of the programming segment () can then be generated each including different ICA content for the ICA opportunity (). Individual viewers or viewers belonging to different demographic groups or geographic zones, among other possibilities, may then receive an appropriate one of the versions () of the programming segment (). A trigger () may be provided at a time prior to the beginning of the programming segment () to facilitate or enable insertion of the appropriate version ().
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile