The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 16, 2026

Filed:

Feb. 05, 2024
Applicant:

Google Llc, Mountain View, CA (US);

Inventors:

Yeping Su, Cupertino, CA (US);

Balu Adsumilli, San Francisco, CA (US);

Assignee:

Google LLC, Mountain View, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 7/173 (2011.01); H04L 65/612 (2022.01); H04L 65/752 (2022.01); H04L 65/80 (2022.01); H04L 67/12 (2022.01); H04N 7/01 (2006.01); H04N 21/442 (2011.01); H04L 67/61 (2022.01);
U.S. Cl.
CPC ...
H04L 65/80 (2013.01); H04L 65/612 (2022.05); H04L 65/752 (2022.05); H04L 67/12 (2013.01); H04N 7/01 (2013.01); H04N 21/442 (2013.01); H04L 67/61 (2022.05);
Abstract

A method is provided that may include receiving, at a server, an indication of a first video to be presented on a user device, determining, at the server based on video features of the first video, a group of predicted viewership scores for each format from a group of available formats for the first video, selecting, at the server, a first format for the first video based on the group of predicted viewership scores for the first video, causing the first video to be presented on the user device, identifying a quality of a network connection between the user device and the server that hosts the first video during the presentation of the first video on the user device, receiving an indication of a second video to be presented on the user device, identifying a change in the quality of the network connection between the user device and the server, determining whether a format of the second video is to be changed from the first format to a second format based at least in part on the change in the quality of the network connection between the user device and the server, and in response to determining that the format of the second video is not to be changed from the first format to the second format, causing the second video to be presented by the user device.


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