The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 21, 2026

Filed:

Jun. 14, 2021
Applicant:

Mars, Incorporated, McLean, VA (US);

Inventors:

Lung Huang, New York, NY (US);

Leonid Sudakov, New York, NY (US);

Matthew Keylock, London, GB;

Assignee:

MARS, INCORPORATED, McLean, VA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/0251 (2023.01); G06Q 30/0601 (2023.01);
U.S. Cl.
CPC ...
G06Q 30/0269 (2013.01); G06Q 30/0631 (2013.01);
Abstract

The present disclosure relates to a system, apparatus, or method for meeting a healthcare need of a pet. Certain non-limiting embodiments include collecting data from one or more disparate data sources, and aggregating the collected data from the one or more disparate sources in a data lake. Certain non-limiting embodiments also include clearing personal identification information from the aggregated data in the data lake, and sorting the cleared data into one or more datasets based on one or more attributes of the pet or an owner of the pet. In addition, the certain non-limiting embodiments can include creating a profile of a pet based on the data included in the one or more datasets, and determining a pet product to help fulfill the healthcare need of the pet. Further, certain non-limiting embodiments can include targeting the owner of the pet with an advertisement of the pet product.


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