Automatically generating a retailer-specific brand page based on a machine learning prediction of item availability

Abstract

An online system receives information identifying items associated with a brand, a hierarchical taxonomy of the items, and information identifying a retailer associated with the brand. The system applies a machine learning model to predict availabilities of the items at (a) retailer location(s) associated with the retailer, identifies items that are likely available at the retailer location(s), and groups the identified items into categories based on the taxonomy. The system computes an item score for each item based on its popularity, attributes, and/or attributes of a user. The system assigns items in each category to positions within a display unit associated with the category and computes a category score for each category based on the item scores. The system assigns display units associated with the categories to positions within a template based on the category score and generates a page associated with the brand and retailer based on the assignments.